APA Style
Perreault, William D. & Mccarthy, Jerome. (2005).
Basic Marketing: A Global Managerial Approach (15th).
Boston:
Mc Graw-Hill/ Erwin.
Chicago Style
Perreault, William D. & Mccarthy, Jerome.
Basic Marketing: A Global Managerial Approach.
15th
Boston:
Mc Graw-Hill/ Erwin,
2005.
Text.
MLA Style
Perreault, William D. & Mccarthy, Jerome.
Basic Marketing: A Global Managerial Approach.
15th
Boston:
Mc Graw-Hill/ Erwin,
2005.
Text.
Turabian Style
Perreault, William D. & Mccarthy, Jerome.
Basic Marketing: A Global Managerial Approach.
15th
Boston:
Mc Graw-Hill/ Erwin,
2005.
Print.